Amsterdam Embedded Finance Summit

Embark on a journey into the future of finance and banking through our insightful presentations, expert panels, and dynamic discussions. Join industry leaders as they explore the shift from customer-centric approaches to a more comprehensive strategy in embedded finance. Delve into the practical implementation of insights, emphasizing the evolution of bank-fintech partnerships and strategies crucial for financial institutions to embed transformative changes and enhance customer experiences in the evolving financial landscape.

  • Strategic Evolution: Delve into discussions on the strategic evolution within financial institutions, examining how they position themselves to navigate diverse customer journeys, including mortgages.
  • Collaborative Innovation: Gain valuable insights into fostering collaboration as a key element, and how embracing technological innovations plays a pivotal role in shaping the embedded finance landscape.
  • Ethical Personalisation: Explore the delicate balance between personalised offers and customer privacy, utilising artificial intelligence ethically to enhance customer experiences.
  • Operational Deployment: Examine the tactical deployment of embedded finance strategies in banking operations, addressing challenges and opportunities associated with seamless integration.
  • Regulatory Navigation: Gain insights into navigating the regulatory landscape, ensuring compliance while implementing innovative embedded finance solutions.
  • Technology Integration: Explore the role of technology in bringing embedded finance to life within a bank, from selecting the right partners and tools to seamless integration with existing systems.


  • Sarina Deuble, Associate Partner, McKinsey & Company
  • Dieuwertje de Rover, Area Lead Banking-as-a-Service, Rabobank
  • Paul van der Boor, Head of Product – Platforms & Market Places, Mollie
  • Panelist slot available (contact us)

This presentation will delve into the future of embedded finance by looking at the art of the possible based on cutting-edge examples from APAC, where embedded finance has already begun to revolutionize traditional sectors.

We’ll dissect how these strategies can be implemented within the European context and translate that in practical insights to capitalize on the expansive opportunities offered by embedded finance.


  • Martijn Gerritsen, Senior Manager, EY-Parthenon
  • Harry Broomfield, Banking Services, Acquiring & Open Banking, UK & EMEA, LHV Bank
  • Laurens Hamerlinck, Innovation Partnerships Lead, ABN AMRO Bank
  • Panelist slot available (contact us)